Mailchimp

AI ToolFreemiumMarketing and SalesWriting and Communication

by Intuit (Mailchimp)

Email and marketing platform with AI-assisted content, audience insights and automations.

Screenshot of the Mailchimp website
Screenshot of mailchimp.com, 4 November 2026. The site may have changed since.

What does it do?

Lets businesses build and send email and SMS campaigns, manage audiences and run marketing automations.

What problem does it solve?

Marketers need faster campaign creation and help spotting the next opportunity, such as re-engaging lapsed customers.

What can you use it for?

  • Generate email content with generative AI features
  • Spot opportunities such as winning back customers who have gone quiet
  • Build marketing automation flows and personalised emails
  • Manage contacts and send email and SMS campaigns

Best for

Small and mid-size businesses doing email and SMS marketing

Pricing

Freemium. Plans and limits change, so check the official pricing page before you decide.

Features and plans change. Always check the official website for the current details. AI tools can make mistakes, so check anything important before you use it.

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